F.I.C. Book Review: 5 Insider Secrets to Marketing…

Marketing is a business art, not a business science, and the chief executive tends to shy away from it, delegating marketing decisions and responsibilities.

– Darryl Phillips (South African Businessman)

Marketing is, in my opinion, one of the life tools of a business, whether big or small … it is of vital importance to have some sort of marketing running for your business. However, as the quote above states – most business owners and/or chief executives, shy away from this.

In all my years in the financial industry and now the past few years in the coaching industry – I have come to realise more and more the truth behind this quote. The problem is that the business owner is so busy trying to make the business work while working in the business and completely forgetting the fact that he/she has to work on the business as well…

You might be asking … “what’s the difference?” – to be honest, sometimes the lines between the two can get blurred but these are two completely different perspectives of looking at your business.

However, today I would like to help you focus on building / working on your business, through one of the key life-lines which creates possibilities for cash-flow into your business… so without further hesitation … let’s go!

5 Insider Secrets to Marketing Your Coaching Practice, Without Spending a Cent

Although the title might cause you to overlook this eBook, I can solemnly recommend you to read and implement this book into your product or service orientated business.

This easy to read, compact book provides you with insight on how to make your “free” marketing work for you…

What are the 5 Insider Secrets…?

  1. Creating your online profile
  2. Listing in online directories
  3. How to ask for testimonials and what to do with them
  4. Strategies for leveraging your network effectively
  5. Ways of finding inspiration for creating online content

Now… what I really like about the content was, that Megan provides you actual ways on how and where to implement some of these secrets. From personal and professional experience I can honestly state by implementing these 5 insider secrets, any business (small/ medium/ large) can

  • increase their brand awareness
  • increase their marketing reach
  • increase their potential cash-flow generation
  • increase their potential business growth

Be honest with yourself… Is there room for growth in your business? Do you desire to grow your business? Are you looking for ways to increase your brand awareness?

If so, I am sure Megan would not mind if I share her eBook with you … Click Here

About the Author:

Megan and I are friends for a few years now through COMENSA. As you will read in her book, she has been coaching businesses and their management since 2002. Although it did take her some time to find her niche – she has established herself as an expert in her field.

Thus, feel free to grab your copy of the ” Insider Secrets to Marketing Your Coaching Practice, Without Spending a Cent”

P.S.: Megan’s contact email and website address is included in the eBook, should you have any question or need for more information.

With Grace & Gratitude

Yvonne E. Venter – Louw

  • YEVL (Pty) Ltd.: Founding Director & Principal
  • Researcher, Advisor, Educator, Coach, Mentor, Key-note Speaker & Host of the Financial Independence Coach show (YouTube)
  • Personal Thesis: The Psychological impact of past experiences (and rehabilitation thereof) on daily financially driven decisions.
  • Naturally creating Freedom, Meaning and Wealth!
  • P.S.S.: Are you interested in finding out more of the “Why, What, When, Where and How…” uncovered in the process of writing the abovementioned thesis?

Sign up to our direct mailing list

Why should you consider Financial Coaching?

No matter where you are in your personal financial life, whether it is that you are struggling to budget and make ends meet, or whether you are looking to buy a home or car, in a confidential one-on-one session, a financial coach can assist you in a co-operative way to ensure that your financial needs are met

  • A financial coach can help you achieve your financial goals and dreams
  • We start by defining your current financial picture
  • Begin with a budget and assets and liabilities
  • Assist you in defining a financial goal
  • Help keep you on track and accountable to your goals
  • On-going Communication and Support

One-on-one personal financial coaching gives you that advantage. With personal financial coaching, you’re mentored over the phone on your schedule at your convenience. You’ll enjoy the support and privacy of an experienced, personal mentor standing by your side as you journey toward financial freedom.

Read moreWhy should you consider Financial Coaching?

Financial Independence Coach show: Ep 3 Q & A

Welcome to episode 3 – Questions & Answers submitted


Here are some of the questions that have been submitted to our Facebook page – which I answered on the show

How do you establish your natural ability and nature?

  • Dr John F. Demartini: Value Determination
  • Tony Robbins:

I do not know where my cash flow has gone?

  • Free cloud-based accounting: http://www.waveapps.com ( Personal & Businesses – Note it does not allow payroll for South Africa)
  • I personally have experience Identity-theft twice in my life … thus I do not link my bank accounts to any other account or apps.

How do you build a system for a small business?

  • Free Templates
  • From feeling like a Zero to being a Hero
  • Writing you 1st employee handbook
  • SME handbook
  • Workable Templates -> email request to admin@yevl.co.za

What you do when you feel redundant in your own business?

  • Simon Sinek – Start with Why
  • YEVL Template – My Life Goal, Vision, Mission and Purpose

How do you build wealth through a small business? MLM – Multi-Level Marketing

  • Robert T. Kiyosaki with Sharon L. Lechter (C.P.A) – The Business School For People Who Like Helping People
  • Examples: Avon / Herbal Life / Amway / Forever Living Products / Honey / This is just to name a few…

Want your questions answered by myself or one of our esteemed guest -> contact us directly

Until our next show, my peace and prosperity be with you (Shalom)

With Grace & Gratitude,


Yvonne E. Venter – Louw

  • YEVL (Pty) Ltd. – Principal & Director
  • Researcher, Advisor, Educator, Coach, Mentor, Keynote Speaker
  • Host – Financial Independence Coach show (YouTube)
  • Personal Thesis: The Psychological impact of past experiences (and rehabilitation thereof) on daily driven financial decisions
  • Naturally creating Freedom, Meaning & Wealth!

P.S.: Are you interested to find out more about the “Why, What, Where, When and How…” uncovered and discovered in the process of writng the abovementioned thesis? Sign up for our direct mailing list -> CLICK HERE

Financial Independence Coach Show Ep2: How do we Naturally create Freedom, Meaning and Wealth?

Daune Elgin has been quoted in saying: “Simplicity of living means meeting life face to face. It means confronting life clearly, without unnecessary distractions. It means being direct and honest in relationships of all kinds. It means taking life as it is …”

Hazel Henderson stated that … don’t wait for anyone to deputize you or authorize you or empower you. You have to just start with yourself … and put one foot in front of the other.

Rupert Sheldrake said that basically morphic fields are fields of habit and they’ve been set up through a habit of thought, through habits of activity and through habits of speech. Most of our culture is habitual… hence the freedom we want is created daily through our daily habitual activities. Should our activities, thoughts, speech constantly be negatively influenced and we ourselves keep repeating this negativity… we will never be able to create the order needed for freedom to exist.

Want to know what this all has to do with budgets, financial literacy and financial independence … watch the in-studio recording, raw sample.

Read moreFinancial Independence Coach Show Ep2: How do we Naturally create Freedom, Meaning and Wealth?

Financial Independence Coach Show: Ep2 -Testing format and recording

Stepping into a new project can be daunting, especially when it is a completely new arena. Yes, I have been on YFM … but those three sessions was two over the phone and the one in the studio was not even 10min long. Taking these steps into talk radio is a challenging and existing adventure. After episode 1, we decided to record the full session, to be able to post it on our YouTube channel and start getting content follow there as well. For me, it is a way to measure my personal performance for myself.

When you speak to those who know me intimately, they will tell you that I am actually an introvert. Although I have learned … and mastered the skills to be an extrovert, to the extent that almost everyone I meet is convinced of the fact that I am an extrovert, I am an introvert by nature and nurture.

So much so, when I requested a few close friends, clients and family to review the following recording … one of my friends/clients told me that I am being a hypocrite… a hypocrite? … for preaching to him about being your natural self and here I am being … well an introvert, not my lively, bubbly, energetic and all most overbearing self.

Truth be told … sitting in the studio for me is like sitting in my “cave” enclosed in my research, my studies, my creative process and just following the flow of my natural thought process to come to solutions and resolutions. Admittedly, that is not what this show is all about and should we wish to achieve the aim of this show, I will have to change the structure and my presentation. Ultimately this show is for you, the listener, to assist you to move forward. TO enable you to naturally create your own freedom, meaning and wealth!

Michael, thank you for your honesty and brutal feedback. I promise I will adjust the content to reflect the other side of my personality as well…

Without further delay, here is episode 2 of our new show on BrandLive.co.za

With gratitude,

Yvonne E. Venter-Louw


Financial Independence Coach Show Ep1: Test Run …

A journey of a thousand miles starts with (the first step) one step … a Chinese proverb.

I have read this proverb about a million times and every single time I decided to go head-over-heels into something this proverb rings true in my mind.

Who knew when I went to the coffee meeting to discuss education and coaching, I would walk out with a radio show…  In fact, I was even only informed afterwards, who it was that I went to see…

Thank you Samm and BrandLive for this absolutely brilliant opportunity!

The beginning to bigger and greater things … here we go!

A snippet of the first episode of the Financial Independence Show via BrandLive.co.za

Join me every Monday after the show recording at 27Boxes in Melville for a networking/group coaching session from 12:00 at Awesome Cronuts (across the walkway from the studio)

2019 Edited

  • All our Episodes are available through the membership page via our YouTube channel
  • Find more information of Networking events, workshops, seminars and webinars via our schedule page

With Gratitude from the Financial Independence Coach,

Yvonne E. Venter – Louw

Social Media Icons Powered by Acurax Web Design Company
Visit Us On FacebookVisit Us On TwitterVisit Us On PinterestVisit Us On LinkedinVisit Us On YoutubeVisit Us On Instagram